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IFDA-NE panel discussion – The Future of Be-ing Original
September 29, 2016 @ 5:30 pm - 9:00 pm
The Importance of Authenticity in the A&D World
Be Original Americas is a 501(c)6 non-profit committed to informing, educating and influencing manufacturers, design professionals and individuals on the economic, ethical, and environmental value of authentic design while preserving and investing in its future.
Our panelists both walk the walk and talk the talk, but how do they plan to continue influencing the designers and consumers of tomorrow about the importance of authenticity, and what will the fruits of that labor be for A&D within the next 5 years? During our discussion, they’ll dive into what they feel other manufacturers can do to ensure a genuine design process, and how they do it with their own practices. Their commitment to originality has become rock solid, and they’ll tell us how they plan to ensure it stays that way in the future.